Facebook announces search engine

Facebook is urging businesses to increase their proficiency of the social networking site as it announces a new search engine, the Graph Search, which allows users to search their friends, pages and connections for data.

In order to take full advantage of this new update, businesses should make sure their Facebook page is up to date, has active content and contains useful information.

The move is being touted as one that could shake up Google’s ownership of the web search space- potentially completely changing the landscape for business advertising.

As well as being able to search friends and pages connected to them, users can also search through the entire Facebook ecosystem, gathering information from all pages and profiles to bring the results.